We’re looking for an experienced digital marketing pro to lead client accounts in the outdoor industry.
Work with clients and internal agency team members to develop marketing strategies for our diverse book of outdoor clients
Meet client goals and expectations while ensuring internal teams are prepared to execute accordingly
Meet with clients and internal team members in person and/or via video conferencing
Lead digital marketing strategy calls with clients
Write strategy and creative briefs for client projects
Lead an internal team to formulate and execute marketing and advertising plans
Formulate goal-oriented budgets to generate healthy ROI for clients
Create and present effective pitches and presentations for existing and prospective clients
Day-to-day administration duties including time sheets, budget tracking, and invoicing
A proven leader: 1) In thought, you prove yourself as an expert internally at the agency and externally with our clients. 2) By action, you demonstrate expertise through successful projects and initiatives that achieve goals for clients. 3) By example, no one outworks you or cares more than you do.
Digital marketing expert that knows what it takes to generate leads and sales for direct-to-consumer businesses.
Authentic and proven track record of engagement in the outdoors, hunting and shooting sports
Builds trust through demonstrating know how and ability to get results
Excellent communication skills via email, video, calls and DMs
Excellent and engaging presentation skills reflecting both product and industry knowledge
Can handle the demands of multiple projects for multiple clients happening simultaneously
At least 7 years of proven digital marketing experience
Experience managing marketing budgets and responsible for decision making to optimize ROI
Experience in leadership, managing various marketing functions and teams
Agency experience is preferred
Ideal candidate has plenty of experience with custom website projects, SEO, website analytics, social media, digital advertising, and CRM and email tools
Telecommuting is allowed.
About Gray Loon Marketing Group, Inc.
At Gray Loon, we’re a team of designers, developers and strategists who build brands and get them connected to their markets with engaging and powerful tools. We partner with top national and regional brands and provide a full range of marketing solutions, including branding, websites, ecommerce, content creation, social media marketing, influencer marketing, and media relations. We’re proud to have some of the best talent in the industry under our roof, and to have served a diverse portfolio of outdoor industry clients for over 25 years.